About

We do the work — and the systems stay

Axiro is not a consultancy that advises and leaves. We enter a business, fix what's broken, and build the systems that were missing — then the business runs without us.

How we work

Three principles, applied every engagement

A senior, calm, proven practice. Not a startup. Not a coach. An operator-led advisory firm that has built, run, bought and sold real businesses — and recommends only what we've tested ourselves first.

01

Proven, not promised

We've done it ourselves before we recommend it. Every method, template and rule has been tested in a business we ran first.

02

Inside, not outside

We work within the business, not from a slide deck. In the decisions, alongside the people making them.

03

Systems, not advice

Advice is forgotten. Systems remain. What we build is designed to hold long after the engagement ends.

Who you work with

An operator — not a theorist

This approach doesn't come from theory or motivational seminars. It comes from real business — with wins, mistakes, and decisions that carried consequences.

Dane Todorovski has founded, built, run, restructured and bought businesses of different kinds. From working as a technician and salesperson to founding and leading companies — always on the side of practical reality. That's exactly why this approach is real, structured, and focused on control rather than illusions.

As an entrepreneur

  • Founder of Macedonia's first e-waste company
  • National Business Plan competition winner (2013)
  • Finalist, Get in the Ring (Eastern Europe)

As an operator

  • Senior management roles in B2C retail
  • General Manager — accountable for results, teams, systems
  • Daily operations, not strategy alone

As an advisor

  • Work with startups and small-to-mid businesses
  • Business and financial planning
  • Systems that remain after the engagement ends
If it sounds right

Start a conversation

A direct read on the business — and whether one of the four engagements is the right next move. No script, no obligation.

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